{Note: This is a guest post from Pamela Wilson of BigBrandSystem.com} You know what a badly-designed eBook looks like. You even know what it feels like. You cringe when you open the book and see grey, unending walls of text. You find yourself yawning, rubbing your eyes and trying hard to pay attention. You look…
In the year since I launched my ebook, I’ve learned that the old rules don’t apply. That’s why I’ve written the eBook Evolution Manifesto: 10 Declarations on Creating and Launching Evolutionary Ebooks — to explain what dinosaurs have to do with eBooks, of course, but also to explore the ways that make sense to market…
Back in early 2010, I found myself in an interesting position. I wanted to help people write, create and launch ebooks but my knowledge was mostly theoretical. So, I decided to write and launch my first ebook, and the Sticky Ebook Formula was born. Over the year and change since then, I have learned so…
photo by yuheitomi Recently I had a number of conversations with our gracious host, Kelly, on manifestos — a topic that I used to love to hate. I used to really hate the whole manifesto thing. During our talks, I had a light bulb moment: I didn’t hate manifestos, I just hated bad ones…
Ideas are my chocolate. When it comes to ideas — my own or others — I can consume a lot of them. This tends to manifest itself as the stack of books next to my bed waiting to be read, a folder full of email newsletters to read, and a backlog of RSS feeds. Sound…
Send something on paper in the mail. I decided that this year I would not just post on my friends’ Facebook wall’s for their birthday, I am actually going to mail them a card. This takes planning, digging up addresses, buying stamps but I know how much I love getting stuff in the mail, and…
As entrepreneurs, our beautifully-designed PDF eBooks have too often been languishing in silos, distributed via our own isolated websites. We haven’t had a good way to see what other authorpreneurs like us have to offer, in a marketplace environment. Until now. Enter Ebookling — a new kind of eBook marketplace Ebookling is a wish come…
Good design lets people know you’re serious (or seriously fun). I’m going to bet many people reading this have heard of Chris Guillebeau from the ArtOfNonConformity.com. Chris made a big splash when he first appeared on the scene with his manifesto, 279 Days to World Domination. Chris has a writing style that is fresh and…
Stockade Tavern in Kingston, N.Y., recently won the title of best drink selection in a recent reader poll by a local paper. They have been open for less than a year. Stockade is not a typical bar, it is an exceptional bar. The owners, Paul and Jenny, are absolutely obsessed with making perfect Prohibition-era cocktails….
We all talk a lot about content, how you need it, how it should be meaningful, how it should be all that and a bag of chips. But how do you know if all this stuff you’re thinking up is really going to draw in the people you want to reach? If you were like…