We’re 10 days away from Contentpalooza
On November 1, I’m kicking off a personal challenge of writing 50,000 words of content in 30 days, in parallel with NaNoWriMo. I plan to write a year’s worth of blog posts (52 at about 500 words each is 26,000 words) plus a manifesto, a workbook, an eBook draft, guest posts and who knows what else.
I’m calling this challenge Contentpalooza, and if you want to join me, come like my new Facebook page, where we already have a handful of people who are doing this, too. I’ll be posting writing prompts and discussing challenges throughout November — I’d be thrilled if you joined us!
I “won” NaNoWriMo last year, which means I successfully completed my 50,000 words — I was writing a memoir. Today I’d like to share with you the principles that will ensure your success during this challenge.
Let it be simple, because it is.
The rules of this challenge are: 1. Write 50,000 words 2. In 30 days. That’s it. That’s all that matters. And keeping it this simple is important to your success. As professional, ambitious grown-ups we tend to overthink this and put unnecessary, limiting criteria on ourselves — like it has to be good, or it has to fit perfectly in our business plan, or — this is a big one — we have to know what we’re writing first. More criteria bring more excuses. Which brings me to…
Inspiration comes from the writing, not before.
The New York Times recently wrote about Joan Didion: “Possibly the best living American essayist and probably the most influential, Didion has always maintained that she doesn’t know what she’s thinking until she writes it down.” I’ve found this to be true, time and again — that I find out what I have to say by saying it (or writing it). Talking out loud to yourself on a walk or in the shower is great for this. Sure, we need a little inspiration to start, but if you have faith that when you ask your brilliant mind to fill in the blanks, it will.
Embrace the crap, keep going.
You’re going to think in the beginning that you want to polish and perfect everything as you go. This urge is death — avoid it at all costs. This is a sprint – you must keep going at a faster pace than you’re used to. Do not delete. If you must, highlight or underline your mistakes or what you want to cut and come back to it later. Think in terms of generating enormous piles of raw material which you can later prune.
I call this my “compost theory” of creativity. If we let ourselves write crap, the closer we’ll come to the good stuff. It all needs to come out, be processed, break down, recombine. Writing and editing are two distinct activities, and editing as you go lowers your word count and slows you down. With writing, we tend to snap back into school-mode and write like it’s English Comp 101. Let ‘er rip and see what happens. All those words count, even the misspelled ones.
Count everything.
You’re not a bad person if you count words outside of your project. Don’t be unnecessarily hard on yourself and insist that ONLY words you write specifically for the challenge count. It all counts. If you have other writing commitments during November — like reports for your day job or a paper for a course you’re taking — count those words. Last year, I was writing a weekly restaurant column during NaNo and I counted those words. It’s just a little detour, don’t beat yourself about it, you’re still doing a ton of writing you wouldn’t have done otherwise.
Go with friends.
The most important thing you can do for this challenge is to connect with others who are doing it, preferably in person. Even seasoned novelists find this pace and volume of writing a challenge. I first attempted this in 2002, but I was on my own, and after a week I just got distracted and busy. Meet in person or online specifically to sit and just write together — it looks a bit silly, since you’re not talking much — but it’s critical. When we connect with a group of people committed to the same goal, we are far, far more likely to focus and write. Join NaNoWriMo to find regional forums where you can meet others in your area, or join me for Contentpalooza on Facebook.
What do you need to do this?
It’s never a good time to do something big and crazy. We never have enough time, enough ideas, enough quiet. We have too much work, too many kids, too many obligations period. No judgements — this year may not be your time. I just want you to question what you think is possible.
Tell me in the comments below — what are the fears? What are your challenges?
Pick your own goal. How many words would represent your personal contentpalooza — 5,000? 10,000? 25,000?





Count me in. I will aim for 50,000 words as well. I like the idea of aiming for a years worth of blog posts / guest posts. Since most of the ideas I write about are timeless it wouldn’t matter when I wrote them or when they were posted.
The fear for me will be telling my personal editor to leave me alone for 30 days. That little guy inside my head is very picky and will stop the writing flow.
Ainslie
That’s awesome, Ainslie!
The inner editor is a pesky thing. At the NaNo kickoff party I went to last year, we all drew cartoony versions of our inner editors and sealed them in envelopes marked “Open Dec. 1st”!
Maybe a similar ritual would be helpful for you. Sometimes if I hear my inner editor while writing, I’ll put her words in all caps or bold. If the comments are constructive, this helps me come back later and incorporate them. If they’re negative, it’s like a purge.
It’s true most of us visit the same themes over and over so we can post ideas at any time. For others who are wondering about how they can anticipate a year’s worth of posts, or afraid they’ll feel out of date, I suggest looking at your calendar for 2012 and coming up with specific ideas to tie to conferences, seasonal events, anniversaries, etc. It’s also possible to write the core of the post, then add a fresher intro right before you post.
Hi Kelly,
Great idea, and I’m in.
I’ve done NaNoWriMo for about 7 years and love it (I first read about it in a short article in the newspaper on Nov. 7 one year…one week of the precious 30 days was already gone. I signed up and started writing that night before I could talk myself out of it). I love turning off the always-lurking inner editor for one month each year.
This year, though, I was thinking about how I need to concentrate on several types of content I’m creating.
This project, then, is perfect.
Thanks!
This is EXACTLY what I was looking for this year. I’ve done NaNoWriMo four or five times, and now that I’m fully into blogging (and not really focusing on writing bad novels anymore) I needed some sort of format to put my annual content-creation frenzy into my websites.
Thanks for putting this together! I’m super excited.
Thanks, Kelly, great idea!
Am not a novel writer, but focusing on writing blog posts, drafts for ebooks, workbooks,.. just seems to fit perfectly right now.
Count me in!
50,000+ words is my goal. But I want to produce content and ideas to use for blog posts and an e-book. This year will be different in that I have a blog I will still continue to write posts for and I will focus on non-fiction content. I keep asking myself “Are you really gonna do this?” Yes I am. Resistance will lose! I like the compost theory of creativity and plan to adopt that into my writing psyche from now on.
Ah. But when John Didion writes what she’s thinking it’s brilliant. Because her thinking is.
I’m so thrilled to have so much company on this journey! If you are tweeting during November use #contentpalooza (long, I know) and we can all support each other.
@Jean – Good point. But I guess there’s no way to know til it all gets down on paper.
Kelly, I have to say, a year off from writing blog posts is going to be awesome if you can pull it off.
Sounds like you have your work ahead of you!
Kelly,
This. Is. Brilliant!
I’m so in! In fact, I’ve already blogged about it in hopes of inspiring my colleagues and clients to join us. Let’s do this!
http://coachjennie.com/contentpalooza-whos-with-me/
Yay, I’m in too! And scared shitless. But I soooo need to develop a daily writing habit and get over myself and my Inner Editor. 50k – blog posts, guest posts – and oh yes, a book. Yikes!
Yay, LaVonne!
Wow, this is turning into quite a crowd. I’m so excited.
I’m curious about people’s preferred avenues for connecting and support… I’ve got the hashtag and FB page but would a FB group be good? An email list?
Let me know here or at http://www.facebook.com/kellykingmanmedia
Thanks,
Kelly
Yay, LaVonne!
Wow, this is turning into quite a crowd. I’m so excited.
I’m curious about people’s preferred avenues for connecting and support… I’ve got the hashtag and FB page but would a FB group be good? An email list?
Let me know here or at http://www.facebook.com/kellykingmanmedia
Thanks,
Kelly
I’m in! I love the idea of this! THANK YOU:)
I thought NaNoWrimo is only for writing novels until I read this blog post: http://productcreationblog.com/385/nano4info-challenge-joining-information/ So instead of writing a novel, I’m going to write an ebook. But the problem is, this is my first time doing it! I already have an idea about what to write. So I’m scouring the web looking for info about writing an ebook. That’s how I landed here. I made up my mind that I’m going to blog about my progress or lack of it.
I think first timers like are excuse when I made a fail.
I’m just positive about it. The idea is to have fun writing. And thanks for tips above.
@Geraldine – thanks for the tip about NaNo4Info!
If you’re feeling intimidated, remember the point is to have fun and stay excited about writing. So while it’s good to have a goal, the goal is not to do a good job… don’t try to make it perfect.
Also, some first timers start with a 25K goal, like a half-marathon.
I’m in. I’ve been sitting on a book I started over a year ago because I got all hung up on what my inner critic (and an outer critic) told me what would sell and what wouldn’t. I think I just need to write the book. The words are bubbling up inside of me. I can worry about publishing it (or not) later. I am passionate about exploring what emerges when I just commit to the process of writing each day and this group would hold me accountable. I like facebook as an avenue for connecting and support because I am here often posting in other forums and on my fan page. Thank you!
Kelly ~ Fabulous idea! I’m in. Are we collecting our thoughts somewhere specific? On line link? Traditional paper and pen?? Already I’m over thinking it but I’ll have plenty to write, I always do! Thanks for creating this circle of creativity ~
Lady Stephanie
Hi, Kelly! OK, I’m in. Reading the comments here and on your FB page got me excited about the challenge – I’m feeling butterflies in my stomach! I have four hours to decide how many words I’m going to commit to – not sure how I’m feeling about 50K, but it’s a nice high number to shoot for. I’m an editor by trade, so turning off my inner editor is perhaps harder for me than it is for many people, but I will do my best! I often use 750words.com but am wondering whether another approach would allow for better organization and searching later on.
Hi Amy,
What if you don’t decide how many words you’ll write, and just start writing? You’ll find out how many words you were committed to when you’re done with the month. And if you’re a night owl, start writing tonight at midnight.
Give yourself the scary fun of writing with careless abandon for a month. Your internal editor gets to do her magic on this project, but later, much later.
Just write.
I bet you’ll thank yourself for the gift of free, unfettered writing fun when the wild writing month of November is done…and probably, much earlier.
You might be on to something, Jan! Thanks for the suggestions and support.
Just start! This has been my motto since reading Uncertainty by Jonathan Fields. I’ve been “just starting” for 3 weeks on small “someday” projects and I feel so empowered!
Yes, count me in for starting…my goal is 10,000 words.
I would love to connect virtually with others. A facebook group would be a great support place!
I’m in too!
a) because I’ve been wanting to do this for a couple of years and
b) I love hanging out with great people
I’ve been overwhelmed by the enthusiasm and support!
So I’ve decided to create a Facebook group for Contentpalooza so we can hang out, get support and trade tips and ideas.
Please come and bring your comments, suggestions and questions: http://on.fb.me/cpalooza
Sure, Amy.
You’ll be glad you did this, for large and small reasons, both. You just don’t know yet exactly what all those reasons will be!
Jan
Hi Kelly,
Count me in; I’d love to join all of you this month. I’ll be working on both blog content and a couple of writing projects that have been not-so-patiently waiting for my attention.
Stormy will
This is my 3rd year participating in NaNoWriMo and I think your challenge is a great fit for it! I am so glad that Stephanie Pollack (http://www.stephaniepollock.com) shared your link
I am working out my writing schedule today and getting on track — I have to come up with about 4000 words …. writing posts is definitely a good start on that! fantastic idea!!!
Love this – thanks also for NaNo resource. Gonna follow your lead.
Beth,
The Dark Mother or your Tarot Guide.
How exciting to do such a project.
Great.
The Shining Ones/Faeries or A Year of Grace